I am Brazilian currently based in Lisbon. I have over twenty years of professional experience in branding, art direction, multidisciplinary design, and visual arts. I am PhD candidate in Fine Arts (University of Lisbon) with a Master’s degree in Visual Arts (UERJ). Throughout my career, I have developed strategic visual solutions for brands of different scales, combining conceptual thinking, aesthetic rigor, and the practical application and behavior of brands. I have worked with leading brands in Brazil such as BRMalls (shopping mall campaigns across Brazil), GloboNews (television and journalism channel), Aventura Entretenimento (campaigns for musical productions), and GNT (entertainment channel). I have also held roles as Art Director and Branding Strategies Coordinator at Instituto Medicina da Consciência, Novo Humano Group as well as Restore Wellness (USA). My practice combines graphic and digital design with a strong ability to adapt to different contexts, always focusing on visual identity consistency and clear brand communication. In parallel, my academic research and artistic practice reinforce a contemporary, strategic, and culturally sensitive creative approach to design.